Worldwide spending on the Internet of Things (IoT) is forecast to reach $745 billion in 2019, an increase of 15.4% over the $646 billion spent in 2018, according to a new update to the International Data Corporation (IDC)
Sales & Marketing
IoT Playbook Insight: Spending in the IoT market keeps going up and up and up, especially when consumer products bump the dollar tally. IDC predicts consumers will pony up $108 billion, the second largest figure after discrete manufacturing ($119 billion).
Speakers at Microsoft's most recent IoT in Action event outlined the critical ingredients for success in one of IT’s hottest markets.
Include concrete IoT ROI data when pitching new projects